An Executive Guide to Integrated Business Intelligence
For business managers, business intelligence is just that: information that helps you do business. And since managers have a vested interest in how they access the data, many lines of business managers and executives are taking a more active role in planning and selecting BI solutions to ensure effective management and competitive differentiation in a highly-competitive marketplace.
This paper is an executive-focused look at business intelligence to help you make an informed buying decision when it comes to the advanced capabilities available when you consider your data access and analysis needs.